Covr Pro Brings Cutting-Edge Digital Insurance Platform to Independent Financial Advisors


HARTFORD, Conn., August 25, 2022 /PRNewswire/ — Covr Financial Technologies (Covr) has launched Covr Pro (, bringing its industry-leading digital insurance platform to independent financial advisors. Originally created for and trusted by 30,000 advisors from major financial firms, this new offering will provide independent financial advisors with a simple, digital solution for life insurance, long-term care, linked benefits and disability insurance .

“Whether it’s a new or seasoned Independent Advisor, Covr Pro provides instant access to industry-leading technology and comprehensive support that streamlines insurance transactions and enhances the client experience,” said Ron Alexander, President of Covr and Chief Innovation Officer. “We are thrilled that our digital BGA solution is now available to over 400,000 Independent Advisors in the United States to help them grow their insurance businesses.”

Covr Pro, led by Scott Westfall, offers self-managed tools for real-time quotes from leading insurance companies, 100% ticketing for all available products, and end-to-end support from Covr’s team of experts. An innovative subscription model and advanced digital capabilities enable Covr to offer highly competitive commissions, making Covr Pro the choice of independent advisors who want to simplify their insurance practice. For those not focused on insurance, Independent Advisors can refer clients to Covr Assist for a full-service solution.

“Our mission at Covr is to ensure that as many individuals and families as possible have access to the best life, LTC, linked benefit and AI products for their needs,” Westfall said. “Offering our best-in-class digital platform to Independent Advisors goes a long way towards achieving this goal.”

Learn more at or call 888-988-6482.

About Covr Financial Technologies

Covr partners with financial services companies to provide life insurance solutions to their customers in a simple and efficient way that streamlines the process of selling and buying policies. Covr offers a choice of reliable life insurance products from leading insurers, an easy way to compare rates and the ability to provide coverage in minutes. Through its digital insurance solutions, Covr helps financial institutions and independent advisors deliver a great experience under the brand their customers already trust. Covr currently serves over 30,000 financial advisors and over 40 million clients at over 30 financial institutions. More information is available at, or follow Covr on @covrtech and on LinkedIn.

SOURCECovr Financial Technologies, Inc.


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